Category: Uncategorized

Search Engine Optimisation (SEO) notes from Africa: Part 2

In part 1 of this series, I gave an overview of SEO, and some practical tips to consider when writing content and setting up your domain.  Now, let’s look at the conversion between social media and SEO.  Let me clarify: SEO can be defined as techniques and methods to make your website more visible to … Continue reading Search Engine Optimisation (SEO) notes from Africa: Part 2

Search Engine Optimisation (SEO) notes from Africa: Part 1

With the emergence of social media as a serious tool for business and communication, search engine optimisation, or SEO, is pivotal to any social media strategy. Your brand, website, blog etc. is worth nothing online if it is invisible. Similarly, any online marketing strategy is far more effective with higher visibility. According to global consultancy … Continue reading Search Engine Optimisation (SEO) notes from Africa: Part 1

Facebook Defamation

Facebook DefamationAs discussed recently, defamation on social media platforms, and more particularly Facebook, is becoming less of a phenomenon and more of a norm.  Statistics 
released in the latter half of 2012 demonstrate that we are witnessing a seismic shift in our contact and connection methodologies. Even the American Bar Association has changed their Model … Continue reading Facebook Defamation

Who owns your Twitter followers?

At first blush, this seems a relatively straight forward question to answer in a legal context.  However, when you add into the mix a company-run twitter account, differing employment arrangements, lack of a commercial agreement between the parties, revenues generated off the back of a Twitter following, blog traffic and advertising revenues that rely on … Continue reading Who owns your Twitter followers?

Social Media Statistics that WILL affect your business or online strategy

From a business perspective, the recently released animated infographic video on social media statistics is vital. Now in its fourth edition, it is released by a widely acknowledged expert on “socialnomics”, Erik Qualman.  The video is available on YouTube here. The graphic, which essentially gives detailed statistics on all social media platforms, has been widely … Continue reading Social Media Statistics that WILL affect your business or online strategy

Social Media Statistics: who can you trust?

Recently, IT expert Shaun Dewberry released an article relating to online radio statistics, “The Truth behind Streaming Internet Radio in South Africa”.  Essentially, the article argues that online statistics relating to streaming radio in South Africa are grossly inflated.  This led to an independent investigation and a reputable online technology publication, MyBroadband, backing the claims … Continue reading Social Media Statistics: who can you trust?

Serving legal process via Facebook and Social Media

Service of legal process via Facebook and Social MediaThe use of Facebook and other social media platforms as a mechanism for service of legal process is on the rise globally.   This is not surprising considering the exponential growth of the internet, and more recently, widespread use of various social media platforms across a variety of … Continue reading Serving legal process via Facebook and Social Media

How to comply with POPI (Protection of Personal Information Bill)?

How to comply with POPI?The Protection of Personal Information Bill 2 of 2009 (POPI) has taken Parliament’s Portfolio Committee for Justice and Constitutional Development some eight years to properly research and draft. It is the next step in the current climate of Parliamentary law creation focussed on the credit and consumer markets and the strength … Continue reading How to comply with POPI (Protection of Personal Information Bill)?